Tuesday, 2 June 2009

Israel Venture Keynote: When Failure Is An Option

This year the Israel Venture Association invited me to deliver the keynote talk at their annual conference. I agreed, since our 15 investments in Israel have outperformed our overall portfolio, and I wish to support Bessemer's office in Herzliya. After the talk a lot of people asked me for the slides, so I'm publishing them here. 


But SlideShare doesn't include notes, so here's the gist of what I said:

The world lost $100 trillion in the last 6 months. That effects LPs, who have generally told their VCs to slow down, and now have to re-think how to allocate what's left. The venture industry has underperformed as an asset class for over 10 years, and so only the very top performing funds will raise more capital in this climate. [I have to say that at this point in the talk, the folks didn't seem to be enjoying it much.]

But then I talked about the opportunities for innovation, and showed the 2 slides below. I had stolen the first one from someone else's presentation in 2001, and I updated it for today. These illustrate that innovation is decoupled from economic cycles.




Jumping forward, I believe that Slide 17 demonstrates my theory as to why Israeli VC has underperformed the venture industry this decade. In Israeli culture, failure is not an option. So look at all the money going into the 276 active companies among the 325 Israeli startups funded since 2002 (acc. to VentureSource). Wow, imagine how much more valuable that portolio would be without that big blue bar. The little grey bar of failed companies is inconsequential to the portfolio's result, but the blue bar is killing it. They need more grey.



Slide 18 is a prettied up version of my Internet Law that shows why internet investing is the most capital efficient opportunity in venture capital. 
As an example, I shared screenshots of Votizen, a fully functional site that my friend Dave Binetti designed (and he's not a programmer) that operates a social network of registered voters who can share ideas, circulate petitions, and generally assemble online for political purposes. By utilizing contractors around the world, Dave got this site up and running -- fully operational with some nice polish -- for $1203. (That includes the costs of hosting and legally incorporating.)

The rest of the talk was about investing in a capital efficient manner across sectors. My general advice was to plan for failure -- write small checks to test ideas, and assume that many will fail, so you and the entrepeneurs will approach the question of continued funding scientifically, without defensiveness or shame.  The truth is that today, sometimes the cheapest -- and certainly the most accurate -- form of due diligence is to just build the damned thing and see what it happens.

In case that didn't pick up their spirits, I demonstrated capital efficiency at work in my portfolio by describing how Smule partially validated its business on an initial round of $500k from Bessemer, Maples, and Jeff Smith. Showing off my Leaf Trombone, I played an Israeli favorite by Naomi Shemer  titled "Al Kol Eleh" (from which I borrowed the title for my talk "..on the bitter and the sweet"). Here's DocJazz playing it on both Trombone and Ocarina. I think this was the part that drew the standing ovation. At least it made an impression on The Globes, Israel's business daily, which ran a full centerfold on my talk and translated it to Hebrew.



My conclusion: Israel invests more of its GDP in venture capital than any other country, and her economy depends upon technology innovation more than any other nation's.  While failure is hard for them to admit, Israelis understand the need for resource efficiency. If they can make the desert bloom, they can save a shekel in their startups. 

Thursday, 23 April 2009

Voices in Harmony

Since I last blogged about the international 3rd place medalist a capella chorus Voices in Harmony, I’ve so enjoyed their performances that I went ahead and joined the chorus as a performing lead singer. To hear why, come out for our annual spring show, 7:30pm May 30 at the Center for Performing Arts in San Jose. Two awesome quartets -- Boyz Nite Out and Metropolis -- will perform with us. General admission tickets are available for only $12 at www.VIHchorus.org or by calling at 1.877.684.3844. I promise you a great time!


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Thursday, 16 April 2009

PR Firms: Adapt to the Social Web, or Die

I lunched today with PR agent extraordinaire Abigail Johnson, who gave me great tips for my upcoming trip to Russia. I reciprocated with a lesson I learned from a recent exercise in amateur PR.

I had wanted to tell the world about an exciting development at MashLogic -- a startup we're incubating at Bessemer -- so I blogged about it. Having posted the article, I congratulated myself on a job well done. But weeks later I noticed a blog post titled Why I Uninstalled MashLogic from a user (Zoli Erdos) spooked by privacy concerns. Our mission at MashLogic centers on user empowerment and privacy, so this negative post might have easily erupted into a contagious meme on the web -- a potentially fatal backlash against our young product.

Fortunately, though, MashLogic's architect and co-founder Ranjit Padmanabhan (photo right) had been combing the blogosphere, so minutes after Zoli posted, Ranjit responded with a very open acknowledgment of the issue, a full explanation of our privacy policy, why we think our approach is right for users, and what we're doing to improve it. Ranjit showed genuine appreciation for the feedback. Zoli's response: "Kudos to you guys for recognizing the issue :-)" and then he updated his blog post with a commendation of MashLogic for the immediate response.

The conclusion here is probably obvious and intuitive to some readers, but it may bear elaboration for those among us saddled with more outdated expectations of the PR process...

As everyone knows, PR agencies cultivate relationships with journalists and editors who are in a position to generate product awareness among their readers and viewers. In a world where most people were reading a concentrated set of newspapers and magazines, these agency relationships -- combined with diligent follow-through to address the journalists' questions -- promised significant value to companies who wish to get their message out. Plant the story in a few key chokepoints, and everyone would read it more or less as pitched to the media outlets.

But in today's world, it's not enough to hit the major news sources. For every story printed in the New York Times, hundreds or thousands of reader comments, blogs, emails, and tweets react to the story. Indeed, user-generated content now dominates professional content in both volume and mindshare, and so the tenor of user-generated commentary is far more important to the agency's client than the tenor of the original article.

For almost all agencies, though, favorable press hits represent the end of the PR process, not the beginning. But favorable press hits themselves should not be the metric of success. Rather, PR firms today should document an intense followup in the two or three days following press hits to actively engage the market through comment pages, blogs and Twitter.

Specifically, a great PR firm should help its client companies address the inevitable questions and reactions that skeptical readers should and do express, and to do so quickly while the public reaction is still forming through social echoes of the story. Responding to a "backlash" a week later is much more difficult than pre-empting the backlash in the first place.

Really I'm just talking about listening to customers, giving them straight answers, and doing it quickly. In today's transparent world, spin doesn't work. Questions must be addressed with humility and honesty (just as Amazon did yesterday); today more than ever, a great PR firm must help its clients respond fast, without defensive thinking.

I hope Abigail appreciated the advice as much as I appreciated her pointers to the Czar's palaces near St. Petersburg. I do hope to see her agency and others adapting to the dynamic, transparent PR requirements of social media.



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Wednesday, 15 April 2009

Monday, 6 April 2009

Carless for a Year

I didn't mean to become carless -- it just kind of happened.

The 2004 Mercedes E500 has a poor track record for quality, so a week before the warranty expired on mine, I sold it. I couldn't figure out what to buy, and there are so many cars to test drive. (Who Has Time For This?)  That was 14 months ago.

It hasn't been so bad, really. I hitch rides with my wife and my colleagues, and sometimes I bike to work. I borrow my friend's car when he's away on travel, and I joined ZipCar. And when I'm not traveling for a whole month, I pay Hertz $600 to rent an Audi, BMW, or Infiniti .For regular customers like me, Farshid at Hertz Palo Alto drops off and picks up the car and -- here's the best part -- It turns out that renting is actually cheaper than either buying or leasing.


View Larger Map

Here's why it works for me (and maybe for you): my wife drives an old Odyseey minivan (winner of the WhoHas award), for which the liability insurance has got to be cheaper than for any other car. But still the policy covers my liability for rentals up to one month, and AmEx covers any damage to the rental car (as I now know first hand). I don't have to pay for insurance, registration, sales tax, maintenance, depreciation, cost of capital or even car washing. (I still pay for gas, but less than before, thanks to BillShrink.) Even if I rent the car 7 or 8 months a year, it's still way cheaper than owning the same luxury car, and I get to feel just a tiny bit greener.

So when the hell are you going to buy your own car? they ask me at work as I bum rides home.  Well, I did put down a deposit on a Fisker Karma, so that pretty much guarantees I won't own a car any time soon!

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Sunday, 5 April 2009

CertifiedVideo: GoodMail has a Tiger by the Tail

On Friday Twitter was abuzz about GoodMail's new CertifiedVideo service.

For those who missed my post on Why I Invested in GoodMail, GoodMail shifts the onus and cost of email security from individuals like us to the commercial senders who have the budget and motivation to pay for authentication, cryptography, scanning, and monitoring. And the need for trusted email has never been higher, as scammers exploit the economic crisis to deploy phshing attacks of unprecedented sophistication. GoodMail already delivers billions of Certified Emails every month (look for the blue ribbon icon in your inbox to spot the authenticated, unphishy messages).
CertifiedEmail Envelope Image
GoodMail's latest service enables senders to present full playback video inside email with cryptographic proof that the video is safe and the source is trusted. According to yesterday's Wall Street Journal, CertifiedVideo opens up for media companies and permission-based marketers a compelling new channel that promises much higher engagement and response rates. Studies show users 4X as likely to play video that is embedded rather than linked to. That's why the NY Times, Turner, Fox, NBC, Target and LiveNation are already on board.

Play ABC News segment:









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Sunday, 29 March 2009

Bible Tweets

One great benefit of using Twitter is daily spiritiual nourishment. In particular I have discovered these two wonderful resources for Bible study -- even for those of us who suffer from FDD (Faith Deficiency Disorder):


1. @EvilBibleQuotesTwitter Button from twitbuttons.com
This tweeter simply shares one or two Biblical verses a day. @EvilBibleQuotes adds almost no commentary, letting God speak for Himself as documented in the sacred texts of Judaism, Christianity, Islam, Mormonism and Scientology. Some of the more disgusting verses tweeted...
If some worthless rabble encourage others to worship foreign gods, completely kill everyone in their town, and all the livestock! Deut13
Leukaemia is evidently psychosomatic in origin & at least 8 cases of it had been treated successfully by Dianetics. Jrnal of Scientology 15G
The Negroes are not equal with other races where the receipt of certain spiritual blessings are concerned. Mormon Doctrine 527
I will cast terror into the hearts of those who disbelieve. Therefore strike off their heads & strike off every fingertip of them. Quran8:12
Women must be silent during church meetings. It's improper for them to speak. They must be submissive. Corinthians 14:34
Deut22 If a man takes a wife and dislikes her...& no proof of the girl's virginity can be found...stone her to death. via @jhctaylor
God's orders for punishing a whore: burn her children, amputate her ears, nose & breasts, & then stone her to death. Ezek 23
Acts19:19 [They] brought their books together and burned them before all men... So mightily grew the word of God and prevailed.
God: "Behold, I will corrupt your seed, and spread dung on your faces." Malachi 2:3. Good one, Lord. Real nice.
Plus @EvilBibleQuotes shares some modern Bibllical references...
Rep. Shimkus: God swore to Noah He won't destroy earth (Genesis8) so Congress shouldn't limit carbon emissions. http://tr.im/RR4o
Trijicon, following "Biblical standards", inscribed John 8:12 on 100,000 US Army rifles now used in Iraq/Afghanistan.  http://bit.ly/5fBTnt
Gideon Society spends $126M/yr on BIBLES (http://bit.ly/bsuz8s), enough to sponsor food,water,health,school for 350,000 desolate kids.
AZ state senator Sylvia Allen in real legislative hearings cites Biblical fact that Earth is 6,000 years old. http://tr.im/RR9Z
Citing Bible, Virginia Legislator says that God punishes women who abort with disabled kids later in life. http://tr.im/Rx7G
2. @FakeBibleTwitter Button from twitbuttons.com
For some comic relief, here is a lighter version of the same daily dose of Gospel. Some examples from the Noah story...
Gen8:4 On Jewly 17th, the ark came to rest on Mt. Ararat. Ararat was a volcano, but a dormant one, because God isn't a total dick.
Gen9:4 Shem: "So... drain every molecule of blood from meat before eating it?" God: "That's impossible. What are you, Bizarro vampires?"
Gen9:8-10 "I now establish my covenant with you and every living creature on Earth. The space aliens, I'll talk to separately."
and from the Tower of Babel:
Gen11:7-8 So God confounded eir-they anguages-lay and los dispersó loin de là sur toute la terre ed essi cessarono di 都市の建設。
So now there's no excuse for Biblical illiteracy. Following these two tweeters is my recipe for Light Soul Cuisine -- tasty, spiritual nutrition in only 140 characters!